Google says there are 20 million month-to-month lively Google TV and Android TV OS gadgets, a big determine for advertisers to think about. The attain can go even additional when together with YouTube, which reaches over 150 million month-to-month lively viewers in the lounge. Google Ads and Google Show & Video 360 customers can develop their campaigns to embrace the Google TV community by checking a brand new field beneath YouTube & Google. Google Ads can unfold throughout networks on Google TV, and embrace Google-owned advert stock in third-party apps.

In accordance to Google, viewers of Google TV’s free channels watch on common 75 minutes per day. FAST channels are rising quick because it’s the closest factor to paid cable service with out the invoice, and whereas the content material is largely reruns, typically folks simply need that old-school background noise — an ideal place for ads.