If it feels as if the holiday shopping season started earlier this year, that’s because it did. In the past, it traditionally started today — on Black Friday. However, this fall retailers are trying to attract shoppers earlier: Amazon and Best Buy and Target started to offer Black Friday and holidays-specific deals in October, for instance.

Inflation is one reason for this shift. Inflation is a major factor in the rise of food and energy prices. and Consumers are concerned about overpaying for other goods, which is nearly 8 percent higher than last year. Retailers still want customers and Have tried to convince people that their products are affordable. With special promotions and earlier shopping seasons, more people will be attracted to your products.

“If people are cautious about spending, they’re more likely to spend when they see a sale,” Nathan Burrow is my colleague and covers deals for Wirecutter. Times-Owned product recommendation site “And retailers are obliging.”

The The timing of sales is one example of inflation’s effect on the shopping season. Today’s newsletter will be a guide to what consumers can expect and Wirecutter shows them how to manage higher prices.

There will likely be many signs advertising price cuts if you visit a store today. However, this does not mean that you are getting a bargain.

“Not every sale is going to be worth your time,” Nathan said. “Yes, there are sales that can actually save people money. But sometimes there are sales that are not all they’re hyped up to be.”

In some cases, items are perpetually or frequently on sale — to the point that the lower price might as well be the regular one. For example, video games are often on sale so some gamers wait only for sales. This sentiment was captured in a Lifehacker article. telling people To “stop paying full price for video games.”

Inflation This has also made matters more complicated. Take a simple item, a two.-Pack of tape measures from Home Depot on Sale for $25 This pack contains two tape measures.-In previous years, pack was available for $20. Wirecutter tracks its price since 2018. The $25 price tag is a good deal, but does it really make sense? This is a significant discount from the $45 it was selling at a few weeks back, but it’s still much higher than what it was one year ago due to inflation.

Inflation Consumers can expect similar outcomes with a variety of products in the coming year.

Still, deals do exist. Nathan offers some tips to help you find the best deals over the next few weeks. Compare shop: It is now easy to compare prices across different outlets and find the best deals. Trackers can be used, too. CamelCamelCamel and HoneyTo find the most recent price reductions, click here

Nathan also recommended setting a personal budget for a set number of items — a wish list — and You can also create a separate slush account for impulse purchases. You can limit how much you spend and it will also help you find good deals because you know your total.

“This is very basic,” Nathan said, “but it can save you money.”

N.F.L. tripleheader: The favorites Minnesota, Dallas and Buffalo survived a potential Thanksgiving upset feast. All three teams managed to stay on solid ground in the playoff race. However, the Cowboys won the title. and The Bills will have to face the most difficult divisions of football down the stretch.

Results: Portugal held off Ghana in yesterday’s highest profile match, 3-2. Brazil beat Serbia, 2-0, Switzerland bested Cameroon, 1-0, and Uruguay and Korea drew, 0-0. Here’s a recap.

Talent: He scored both goals to win Brazil victory yesterday. Meet Richarlison, Brazil’s new star.

The We are looking for new employees Over 130 participants represented a country other that their own. Some of them were only convicted a few months prior to the World Cup.

Matchups: The face-The U.S. and England might be the greatest American soccer game of all time in a decade. The English haven’t lost to the U.S. since 1993. They will play each other at 2:05 p.m. Eastern. Here are today’s other games and results.

Adults can be found in New York City Ballet’s annual production of “The Nutcracker,” Make no mistake: The Children are the stars. The Show is a training ground and a place for young dancers. They usually start as Angels learning the basics of crossing the stage. and Counting to music and Over the years, progress has been made to more advanced areas.

Eleanor Murphy, a 9-Year-Old was three years old when she first saw City Ballet as the Bunny. “After the show, I was screaming because I didn’t want to go home,” She said. “I always wanted to be in ‘The Nutcracker,’ and now I’m in ‘The Nutcracker.’”