Comcast needs you Xfinity Subscribers to pay Up Peacock. In a post on TwitterNBCUniversal, owned by Comcast, has confirmed its plans to Stop offering access for free to Peacock Premium to Xfinity Subscribers on June 26, 2023 (via Variety).

Peacock Premium is an ad supported plan, normally $4.99 per monthly. to Xfinity customers The service was launched in 2020 and is available at no additional charge. The details of the changes were first published in a post on Reddit, confirmed later by a representative of NBCUniversal to Variety The Streamable.

Part of this change is Xfinity will Start offering a discount version Peacock to Xfinity Subscribers in lieu of the complimentary subscription. It’s still unclear how much this add-on will cost, however, and the company didn’t immediately respond to The Verge’s request for comment. The company will Also, stop giving away freebies Peacock Premium to New Xfinity customers Starting April 3, and continuing through May 31, will Moving forward, we will only offer six-month free trials.

It is not gone. to It remains to be seen if this is the case. will Be enough to hang on to All viewers that tuned in Peacock With their Xfinity subscriptions, though. You can subscribe to the following: Xfinity customer who’s been getting Peacock for free for over a year now, I’m certainly not looking forward to shelling out extra cash on top of all the other streamer services I’m already subscribed toYou can, even at a discounted price.

Disclosure: Vox Media’s investor is Comcast. The Verge’s parent company.